About us

Most of people talk, we do things. They plan, we achieve. They hesitate, we move ahead. We are a living proof that when human beings have the courage and commitment to transform a dream into reality, there is nothing that can stop them. Dubai is a living example of that.

– HH Sheikh Mohammed Bin Rashid Al Maktum, Vice President and Prime Minister of UAE and Ruler of Dubai.



Al Arqoob is inspired by the words of our great leader, who is a true visionary.

Al Arqoob is Dubai-based organization founded in 2011 under the leadership of chairman and CEO Mr. Ali Mirzaei, an astute designer. We aspire to provide products with impeccable quality, simplistic yet innovative design – a perfect balance between functionality and aesthetic appeal.



Al Arqoob Trading LLC, the first CDMA (code division multiple access) GSM mobile trading company in the UAE, was founded in 1995.



Sole distributor in UAE for SEWON telecom, Korea and this year marked with Nokia Sony Ericsson.



Arqoob Joins hands with Baseus, a leading mobile & accessories Provider to market & distribute products all over GCC region.



Taiwan's R&D, design center has been established. Manufacturing arrangements were set up in Taiwan, Hong Kong, and China.



Conceptualizing, designing & Introduction of BRAVE Brand



Successfully acquired distribution rights for niche brands like Bone Collections, WIWU, I-Smile & Roar.



Actively engaged in building the retail distribution network of the leading in-house brands. Constantly increasing presence across Megastores & retail outlets across UAE, Oman & other GCC Countries.



The Arqoob team had an intriguing year this year. We finally got near to our online sales goals after the tragic strike of the coronavirus and its consequences on the global market for about a year and a half. However, one of the most significant events of the year was the opening of our new headquarters, which includes a full warehouse and showroom. That is to say, this event will provide us with a larger and better opportunity to boost our sales and customer service all over GCC countries.


Why Arqoob?

Customer-oriented, insisting on design innovation and presenting exquisite and excellent products with professional technology and intelligent production.


Insisting on Design Innovation

Baseus adheres to the design philosophy of design innovation and practical aesthetic, focuses on new technology and environmentally friendly materials, while integrating fashion elements into product.


Technical and Quality Strength

Each and every product of Baseus will go through the quality inspection of Baseus Laboratory before being delivered to the market, to ensure that the product can maintain excellent performance in various use environments.


Enriching People's Life

Baseus is developing and producing multiple categories of products such as Baseus Game, Baseus Audio, Baseus Lighting, Baseus Automotive and Baseus Home Appliance so as to continuously meet customers’ demand for intelligent products.